RED  => [
        {KEYNAME =>[ PRICE => 0,
          CODE  => 'code value 1',
          LABEL => 'RED'] },
        { KEYNAME => [PRICE => 0,
          CODE  => 'code value 2',
          LABEL => 'RED',}] ],
    BLUE => [KEYNAME => [ {
        PRICE => 1,
        CODE  => 'code value 3',
        LABEL => 'BLUE',
    } ]]