my %test_subscriptions = (
      'case_001', 'fname' ,
      "$lname", 'lname',
      "$fname", 'zip',
      '02486', 'email',
      'test-' . $email . '\@mydomain.com', 'lists',
      ['news','updates'],   # whoops, there's just a 'key' here of
                            # an arrayref! - no associated value!
    );