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open FH, "< $csv_file" or die "$!";
foreach my $offer (<FH>) {
...
    my @fields = split(',',$offer);
}
close(FH) or die "$!";

producttype,price,imageurl,itemname,description,ctpage,smallimageurl,t
+opseller,tagline
...
Toys & Games,11.9899997711,http://images.iwoot.com/medium/glofri_med.g
+if,Glow in the dark frisbee,The 175g Discraft Ultra-Star is the offic
+ial disc of the Ultimate Players Association - but who cares  it's a 
+Frisbee that glows in the dark so it's a blast in the park!,http://ww
+w.dgm2.com/m/iwanto/b.asp?a=1081&i=14497&c=http://www.iwantoneofthose
+.com/GLOFRI.htm,http://images.iwoot.com/thumbs/glofri_thu.gif,0,
Toys & Games,24.9899997711,http://images.iwoot.com/medium/glx200_med.g
+if,AIR ROCKET - GLX-200,The GL-X200 Rocket Launcher powers rockets up
+ to 250 feet into the air.,http://www.dgm2.com/m/iwanto/b.asp?a=1081&
+i=14497&c=http://www.iwantoneofthose.com/GLX200.htm,http://images.iwo
+ot.com/thumbs/glx200_thu.jpg,0,
Electronics,54.9900016785,http://images.iwoot.com/medium/surhea_med.jp
+g,5.1 Surround Sound Headset,Imagine a five speaker surround-sound sy
+stem buried in your head  without the medical complications  and you'
+re getting close to the experience of wearing this awesome set of hea
+dphones.,http://www.dgm2.com/m/iwanto/b.asp?a=1081&i=14497&c=http://w
+ww.iwantoneofthose.com/HEASET.htm,http://images.iwoot.com/thumbs/surh
+ea_thu.jpg,0,