or download this
$_message = qq~
Hello ##fname## how are you today? Hopefully your day is going well. I
+ am the list server for some company, blah blah blah, and I have list
+ed your phone number as ##phone##. Well, here is all the data I have
+for you:
...
So I just wanted to say thank you for signing up yesterday to get emai
+ls from us, and if you don't want to receive any more just click the
+link below and we won't send any more out. blah blah
blah blah~;