in reply to how could i make "them" understand that security IS important ?
You MUST test the input on the server side if you are going to do any potentionally dangerous things with it.
To answer your question though, the best way to demonstrate a security hole is to demonstrate exploiting it. Gather your coworkers around, enter some invalid data and see the system crash (or worse). Good security is not something that is achieved with only good intentions, it takes real effort and studying to do it right.
A very good guide to the various problems in this area can be found at the Open Web Application Security Project. Read it and let others read it. At the very least it will give your coworkers some feel for the variety of the problems.
-- Joost downtime n. The period during which a system is error-free and immune from user input.
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