I'm also not offended by the word script. The way I see it, as Perl people, we have two alternatives when it comes to language advocacy, one is to explain to everyone that using a "scripting language" means using a general usage, Turing complete, full featured language that can do any and all of the things other languages can, but because of its nature gives one a more expressive, more productive, more natural, flowing and powerful way of expressing himself in a way that allows for him to achieve more, sooner, or, to stop saying scripts and start calling it "programs".
Being a lazy bum that I am, I vote the second.

I also know that Firefox's been gaining a lot of good PR since they decided to name FF 1.8 "Firefox 2", and FF 1.9 "Firefox 3".

You may be thinking of Gecko, not Firefox -- and did that trick work for Sun with either Solaris or Java?