Each of the above lines needs to be put into a database field in other words in your example you printed:

my @cells = $r->look_down(
_tag => q{td},
width => q{48%},
valign => q{top},
);

Output:
SERVPRO® of Central Alabama II
Wilson, David & Christie
Phone: (205)678-2224
Fax: (205)678-2226
http://www.servpro.com/franchises/enhanced_asp/default.asp?fn=2226

How would I pull out the following information into different variables such as:

$location = SERVPRO® of Central Alabama II
$phone = (205) 678-2224
$fax = (205) 678.2226
$website = http://www.servpro.com/franchises/enhanced_asp/default.asp?fn=2226

Also, I had a few questions about the functions in your code and hope you could tell me what they do in plan english so that I can start implementing them? :)

Here is the code you created:

for my $cell (@cells){

my $bold = $cell->look_down(_tag => q{b});
print $bold->as_text, qq{\n};

for my $item ($cell->content_refs_list) {
next if ref $$item;
print $$item, qq{\n};
}

My first question is on

for my $item ($cell->content_refs_list)

Here is what I understand. The "for" loop is creating a new value for $item for each item in the array ($cell->content_refs_list), correct? So what is the $cell->contents_ref_list creating, and how does it know to create a new line at each break in the data? In general, what does the "->" do, and what does "content_refs_list" refer to?

Next you print $$item. Why use two $$ here?

I think I understand the rest, so if you could explain and help me with the points above, I should be good to go! Thanks for the awesome help...OOOMMMM!!! :)

HTML::TreeBuilder builds trees of HTML::Elements. The methods we'll be looking at come from there. Keep the docs handy. :-)

The table cells we are interested in look like the following (tidied up):

<td width="48%" valign="top">
  <b>SERVPRO<sup><small>&#174;</small></sup>of Northern Alabama</b>
  <br>
  Wilson, David & Christie
  <br>
  Phone: (205)678-2224
  <br>
  Fax: (205)678-2226
  <br>
  <a href='http://www.servpro.com/'>Visit their web site</a>
</td>
[download]

First we get an array of all those cells (an array of H::E objects)

my @cells = $r->look_down(
  _tag => q{td},
  width => q{48%},
  valign => q{top},
);
[download]

In scalar context $obj->look_down returns the first found, in list context it returns all of them.

For each cell

for my $cell (@cells){
[download]

we first look down for the the bold tag element and print out the text within it

my $bold = $cell->look_down(_tag => q{b});
print $bold->as_text, qq{\n};
[download]

we then iterate over a list of the elements

  
for my $item ($cell->content_refs_list) {
  next if ref $$item;
  print $$item, qq{\n};
}
[download]

$obj->content_refs_list is another H::E method which, as you might guess, returns a list of references. Each reference is either a reference to an H::E object (i.e. another ref) or a reference to text. next if ref $$item; skips over other H::E objects (in this case the <b>, <br> and <a> tags) so what is left is a reference to text. $$item dereferences the reference.

In fact this looks very similar to the example in the H::E docs. So go see. :-)

Finaly we want to look down for the anchor tag

 my $link = $cell->look_down(
   _tag => q{a},
 );
[download]

and print out the href attribute

print $link->attr(q{href}), qq{\n\n};
[download]

Rather than print out the results you could push them onto an array (say, @record) so that $record[0] would be the location, $record[1] the phone number etc..

You can get the low down on the arrow -> in perlreftut and perlref. We use it here to call an objects method.

Good luck!