We have to create the framework considering perl for coroproate application and something really big like c++ and Java. However challanging and daunting, it is THE task.
You can say perl is a silent language and has promoted thus far with the word of mounth and sheer capabilities, still marketing would help. Such did to Linux to some extent and java on a much larger extent. The framework creation is pointed by others. Java has associated with it the big applications, especially the graphical and more visual. So has visual c++. In my opinion, when Perl will have visual capabilities and you would be able to easily write games and stuff, perl programmers would be paid higher. Note that it's not that none of that exist, but may be the advent of 'visual perl' or something like that can make a great difference in how perl is perceived.